(AsiaGameHub) – The podcast Bet It Drives, powered by GR8_TECH, has been honored with a Bronze distinction in the Branded Podcast category at the 18th Annual Shorty Awards.
Press release.- Bet It Drives, a GR8_TECH production, has been recognized as an 18th Annual Shorty Awards Bronze Honouree within the Branded Podcast category, acknowledging its innovative approach and impact in the digital media landscape.
Distinct from traditional studio or remote podcast formats, Bet It Drives features guests in a moving vehicle without a predetermined script, fostering unscripted and highly trusting conversations. The series, filmed in various locations including London, Lisbon, Rome, and Barcelona, has hosted prominent industry figures such as Clarion Gaming MD Alex Pratt, SBC founder Rasmus Sojmark, and SiGMA founder Eman Pulis, alongside executives from operator and supplier companies, representing key voices in the igaming sector.
Having concluded four seasons, Bet It Drives has achieved over 2 million YouTube views and garnered more than 280 media publications, solidifying its status as a leading podcast in the igaming industry.
Through its focus on authentic narratives and personality-driven discussions, GR8_TECH has redefined the delivery and experience of industry conversations.
Yevhen Krazhan, host of Bet It Drives and GR8_TECH’s CSO, commented: “Bet It Drives was conceived to disrupt the conventional, predictable methods our industry uses for storytelling. Our aim was to create conversations filled with personality, intrigue, and profound insights. The recognition from the Shorty Awards validates that audiences are seeking content that is bold, authentic, and undeniably compelling.”
Junmian Sun, managing director of the Shorty Awards, stated: “This year’s recipients focused on more than just generating views and clicks; they leveraged digital platforms as a means to foster genuine human connections. We are now in an era where digital is less about temporary platforms and more about established ecosystems. The most successful work we are celebrating today has triumphed by creating environments where audiences feel seen and understood, rather than merely targeted.”
The selection of winners is made by the Real Time Academy, comprising industry leaders from esteemed brands and organizations including the NFL, Abercrombie, Target, Nike, Airbnb, Pinterest, Google, and Lenovo, among others.
This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content.
AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.